08.04.2020 BRANDS

12 British YouTube influencers with excellent content

12 British YouTubers you need to know

Whether you’re looking to run a campaign right now or considering one in the future - British YouTube...

Read More
30.03.2020 BRANDS

The impact of Covid-19 on social media

Covid-19 (Coronavirus) has affected everyone globally. At ZINE, we wanted to look closer at what impact this has had on social media and how this...

Read More
25.03.2020 BRANDS

Top 15 Chef Instagram influencers

As a food brand, you want to partner with top food and chef influencers who have an audience interested in food. Maybe you want an influencer to...

Read More
04.03.2020 BRANDS

57 Influencer marketing statistics you need to know in 2020

In our latest influencer marketing report, we surveyed brands and influencers to gain a greater understanding of the industry to date. Our...

Read More
27.02.2020 BRANDS

Influencer marketing trends 2020: Statistics + report

ZINE’s annual influencer marketing report surveyed 1000 influencers and 100 brands to understand the true state of the influencer marketing...

Read More
02.02.2020 BRANDS

What are micro-influencers and how can you find them?


Read More

Instagram creator vs business account


Read More

Social media reach vs impressions: which is most important?

Within influencer marketing, you’ll hear phrases such as “reach” and “impressions”. You know they’re important, but do you fully understand the...

Read More

Impressions vs engagement: Understanding the difference

If you’ve ever been confused about the difference between impressions and engagement, this blog post distils it all. The reason the terms are...

Read More
22.11.2019 BRANDS

Influencer content usage rights: what brands need to know

According to a report by Altimeter, 57% of marketers said influencer content outperformed brand’s own content. That’s why so many brands are...

Read More