Influencer content usage rights: what brands need to know
According to a report by Altimeter, 57% of marketers said influencer content outperformed brand’s own content. That’s why so many brands are...
In June 2019, Instagram announced their plan to hide the number of likes a photo received from end-users to stop the platform feeling like a...
According to a report by Altimeter, 57% of marketers said influencer content outperformed brand’s own content. That’s why so many brands are...
In Facebook’s October Graph and Marketing API update, they announced some changes that will affect brands and advertisers.
26% of brands cite ‘finding influencers’ as their second biggest challenge when it comes to social media influencer marketing.
Since 2017, startups targeting parents have generated over $300 million in funding. This doesn't even account for more established brands who...
Marketers and brands use product placement or seeding to get their products in front of a wide audience to generate more attention (or even) sales.
When brands begin thinking about running influencer marketing campaigns, usually the first thought is to opt for the influencer with the largest...
When people think about influencers, they usually think about fashion, travel and beauty. Realistically, though, you can be an influencer in any...
Second to Google, YouTube acts as the world’s largest search engine and second most visited site.
Love Island might be over and our winners crowned (well done, Amber and Greg), but for the other contestants on love Island, their journey is just...
Did you know it's been proven that experiences boost creativity and are easier to recall than products? That's exactly why the smartest brands are...
22.11.2019.
Influencer content usage rights: what brands need to knowAccording to a report by Altimeter, 57% of marketers said influencer content outperformed...
21.11.2019.
Facebook to limit the number of ads brands can run simultaneouslyIn Facebook’s October Graph and Marketing API update, they announced some changes that will...
19.09.2019.
Easy ways to find social influencers for your brand26% of brands cite ‘finding influencers’ as their second biggest challenge when it comes to...
27.09.2019.
How to make money on YouTube in 2019 [+ top Youtube earners]People love watching YouTube. In fact, 5 billion videos are watched on YouTube every single day....
05.09.2019.
How to pitch yourself as an influencer to brands [+Templates]Successful bloggers and influencers know how to pitch themselves. What's more, understanding the...
04.09.2019.
A blogger's guide to London Fashion Week 2019London Fashion Week 2019: When is it? How do you get tickets? It’s that time of the year again,...
24.01.2019.
You Wanted Transparency? You Got It! Launching: Reach InsightsIn our 2019 industry-wide survey of over 200 brands and agencies, we found that 50% of marketers...
13.11.2018.
Using ZINE’s Influencer Marketing Platform to Build Your Influencer NetworkThrowing big budgets at one-off influencer marketing campaigns is dated. If 2018 has shown us...
01.11.2018.
Everything You Need To Know About Fashion Influencers & InstagramInstagram is hugely popular for the fashion industry as a whole, and fashion influencers are at...
30.10.2019.
How Instagram's platform changes affect brands