ZINE’s Top 10 Lifestyle Influencers
Lifestyle influencers have definitely cracked the code. Covering every aspect of life, they are the greatest shopping guides, they know the best spots to dine, visit all the top destinations and must see locations. With every post they, jet set their way into the bellies, wardrobes, hearts and feeds of thousands of instagram users on a daily basis.
That’s why in this week’s ZINE blog, it’s all about the all-rounder, aka the lifestyle influencer. With over 50,000 influencers on the ZINE influencer marketing platform, lifestyle influencers make up one of the the largest categories of the database.
With such wide ranging areas of knowledge and expertise, the lifestyle expert has emerged as a viable choice for brands looking to leverage engaged audiences through organic content for countless reasons. But as each influencer still has their own unique style and focus, finding the right influencers that are the exact fit for your brand, is like trying to decide on your next holiday destination… nearly impossible.
Good news is, that by using the ZINE influencer marketing platform, you can filter through thousands of influencers with all the specs you’re looking for, delving into their audience demographics, their brand affinities and interests. So you can guarantee to find the best lifestyle influencers that will take your brand to your target market.
Keeping all that in mind, here are our favourite 10 lifestyle influencers on ZINE:
Instagram handle: @foreveryoursbetty
Why we love Sheri: Orange is the new black and Sheri definitely proves it. Her posts of her tangerine hair, fun specs and colourful assembles will brighten anyone’s day. Collaborating with brands such as Radley and Olaplex, her sponsored posts fit seamlessly in her, more than just a pop of colour feed.
Instagram handle: @thisistimothy
Why we love Timothy: If you didn’t know what premium looked like, take a look at Timothy’s feed. the born and raised UK influencer is also an architect. And his appreciation for fine design is certainly visible in his feed, whether it’s clothes, accessories, cars or buildings. Priding himself on his brand alignment, he’s previously collaborated with luxury brands such as Mont blanc, Jaguar, Tom Ford, Rolls Royce amongst many others.
Instagram handle: @emilyrosehannon
Why we love Emily: Emily has us completely hooked, with her boho look and pastel posts. Queen of braided hairstyles, her hair is is impeccable in every shot, wherever she is. It’s no wonder her followers are mostly girls between 18-24, who look up to her for inspo in every single aspect of life.
Instagram handle: @maya_gypsy
Why we love Adriana: If there’s one word to describe Adriana, it’s dreamy. Always shot in beautiful locations, every picture is as if it’s taken from the most romantic movie set, which she also has her #instahubby to thank for. It’s not a surprise her engagement rate is off the rails and her instagram is experiencing immense growth.
Instagram handle: @africanmelaninnn
Why we love Aysha: Aysha’s content is cool, classy and fun. She has great hair, amazing style, and beauty tips to swear by. Previously featured in teen Vogue, supporting diversity in the fashion and beauty industries, this girl is breaking all barriers. With an immense following growth on Instagram, there’s absolutely no stopping her!
Instagram handle: @jacob
Why we love Jacob: Looking at reality from a different perspective, Jacob’s photos are absolutely insane! Making stunning destinations look even better than they even are (which we didn’t know was possible). Travelling the world one country at a time, he’s built a diverse range of photography skills, tempting, us post by post to jump on the next plane to Neverland.
Instagram handle: @Tamara Kalinic
Why we love Tamara: Living the luxury lifestyle, Tamara keeps us posted with her glamorous pics, with her sponsored content fitting seamlessly alongside her non-sponsored posts. Crowned influencer of the year at the Elle Style Awards, and featured on the front cover of Cosmopolitan magazine, this London based blogger is taking the influencer world by storm!
Instagram handle: @lukecutforth
Why we love Luke: Luke is absolutely winning at life. Not only does he have over 560k subscribers on YouTube, he’s the filmmaker of “The Drowning of Arthur Braxton” and also the host at the #1 comedy podcast “Educating Josh”. Active on nearly all social media channels, Luke’s entertaining content has amounted to a reach of over 1.2 million.
Instagram handle: @life.of.leigh
Why we love Leigh: Leigh is a super talented makeup artist and has worked on TV and film sets for the likes of Game of Thrones. With her following being on the smaller side of the spectrum, Leigh is a micro lifestyle influencer but with a macro engagement rate. With some pretty decent collaborations under her belt already, we’re guessing she’ll be jumping to midi -influencer in no time!
Instagram handle: @shani_amit
Why we love Shani: Scenic window views with colourful balloons Shani’s content covers everything from travel to fashion and fitness. This New Yorker, makes the busy city look peaceful, collaborating with hotels and hidden gems of the city.
I’m head of Content at ZINE, where I use my expertise in fashion consumer psychology to empower brands and influencers in their marketing campaigns. I love to travel, bake as well as shopping online.